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Marketing Audits & Performance Reviews

Your marketing efforts are only as good as the results they deliver

– and knowing why something is or isn’t working is where true clarity lies. Our marketing audits offer a strategic, data-informed deep dive into your current activity to uncover gaps, optimise spend, and guide better marketing decisions.

Who It’s For

  • Government departments and councils
  • Corporate and in-house marketing teams
  • Tourism bodies, arts organisations, and not-for-profits
  • Businesses that are investing in marketing but unsure of ROI
  • Businesses preparing for a rebrand, restructure, or new strategy

Key Challenges We Help Solve

  • Spending without clear ROI
  • Unclear messaging or channel mix
  • Content misalignment or low engagement

What's Included

Campaign & Channel Analysis

We assess current and past marketing efforts across platforms - digital, print, social, email, media, and more

Content Quality & Messaging Review

Is your content resonating with the right audience, with the right tone, and clear call to action?

Audience & Targeting Evaluation

We examine who you're reaching vs. who you want to reach - and whether you’re aligned

Budget Review & ROI Analysis

We analyse how your marketing budget is being spent and identify areas for greater efficiency and impact

Audit Report & Recommendations

You’ll receive a clear, strategic report with opportunities, insights, and practical next steps

Why Work With Us?

  • Expertise across transport, tourism, arts, and corporate sectors
  • 15+ years of experience turning underperforming campaigns around
  • Strategy meets practicality - no fluff, just clear insights and direction
  • Led by Abbey Filko, a former CMO with a passion for measurable outcomes
Book a chat with Abbey

Our Process:

  • Book a Call – Let’s talk about what’s currently happening and what you’re hoping to learn
  • Proposal – We’ll define the scope of your audit and confirm key areas of focus
  • Delivery – You’ll receive a full report with observations, data, and actionable recommendations

Want to Know What’s Really Working in Your Marketing?

Let’s take a closer look – and build a smarter, clearer path forward.
Book a Discovery Call
Submit an Enquiry

ABN: 34409097762 | The Marketing Circle Australia

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The Marketing Circle. All Rights Reserved.
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